COPSON X NEW BALANCE MRL247
We have always worn New Balance. The fact that they are still an independent company is an appeal, which allows for more creative freedom which felt refreshing. As a brand they've always been associated with change makers, innovators rather than hype. For this reason, we were excited to partner up creatively.
As the silhouette was a recently introduced style , we wanted to keep things simple, clean and timeless. We opted for a gum sole, and premium leather foxing. The constructed woven upper, allowed us to elevate the 247, offering a subtle premium alternative to the mainline. It was a challenge, to make a contemporary style look classic.
The shoe is available in limited numbers in our shop and at select accounts across the globe, including Beams, Dover Street Market, The Stores and more.
NOTES FROM AN ISLAND
Ibiza was the highlight in this project, another spiritual home to COPSON, where we'd spent a lot of summers. The idea was to show the lesser known north of the island, where spirituality and mysticism reign over the super clubs. This is where the balearic music scene was born, and the hippies discovered their 'paradise' in the 70s.
A story of duality, between your inner world and outer world; and a magical isle where you can dip in and out of hedonism or benevolence.